Anna M Hsu

US Patent:

20130096988, Apr 18, 2013

Filed:

Oct 5, 2012

Appl. No.:

13/646285

Inventors:

MASTERCARD INTERNATIONAL, INC. - Purchase NY, US
Anna Hsu - Larchmont NY, US
Maria D'Albert - Brooklyn NY, US
Steven Bruce Oshry - Bronxville NY, US
Henry Weinberger - New York NY, US

Assignee:

MASTERCARD INTERNATIONAL, INC. - Purchase NY

International Classification:

G06Q 30/02

US Classification:

705 734

Abstract:

A system and method for nominating candidate enterprises for inclusion in a competitive set assembled for the purpose of competitively analyzing a subject enterprise. Characteristics of the subject enterprise in which the subject enterprise is comparable to a plurality of candidate enterprises are identified. The characteristics may include location, size of the physical presence, a dollar volume of revenue, classification of the business engaged, market share, average purchase size; of the subject purchase frequency of customers; size of customer base; demographic characteristics of the customer base, location of customers, degree of customer loyalty, and share of the customer's wallet. A list candidate enterprises is compiled based upon a predetermined degree of similarity between the subject enterprise and/or an identified competitor enterprise on the one hand, and the candidate enterprise on the other. A plurality of nominee enterprises are selected from the list of candidates to populate the competitive set.