Ally Financial Inc. - Charlotte NC (working remotely) since Jul 2012
Web Analyst
TIAA-CREF - Remote Nov 2011 - Jun 2012
Web Analytics Business Analyst
Keystone Solutions Mar 2011 - Oct 2011
Strategic Implementation Consultant
BB&T Sep 2008 - Apr 2011
Senior Online Channel Analyst
MarketSmart Interactive/WebSourced, Inc May 2006 - Aug 2008
Online Channel Analyst
Education:
Hofstra University 1992 - 1996
MBA, Business
Hofstra University 1992 - 1996
Master of Business Administration, International Business
State University of New York at Stony Brook 1989 - 1991
Bachelor of Science Degree, Business Administration
Skills:
Web Analytics website optimization Data Analysis Marketing Process Improvement Omniture Google Analytics PPC Analytics SEM Online Advertising Conversion Optimization Digital Marketing A/B testing E-commerce Landing Page Optimization Email Marketing Google Adwords WebTrends Analytics Affiliate Marketing Interactive Marketing Organic Search Lead Generation
Jul 2014 to 2000 Web Analytics and Tagging SpecialistAlly Bank Charlotte, NC Jul 2012 to Jun 2014 Web AnalystTIAA-CREF Charlotte, NC Oct 2011 to Jul 2012 Business AnalystKeystone Solutions Alpharetta, GA Apr 2011 to Sep 2011 Strategic Implementation ConsultantBB&T Raleigh, NC May 2006 to Aug 2008 Online Channel AnalystMarketSmart Interactive/WebSourced, Inc Morrisville, NC Aug 2005 to Feb 2006 Interactive Marketing ManagerMSC Industrial Direct Melville, NY Jan 2002 to May 2005 Account Manager, Co-Op Advertising and Rebate DepartmentFairrington Transportation New York, NY Jun 2000 to Aug 2001 Director of Business DevelopmentMarchon Eyewear, Inc Melville, NY Nov 1998 to Apr 2000 International Marketing CoordinatorPublishers Clearing House Port Washington, NY Oct 1997 to Nov 1998 Manager, Confirmation of Order Mailings, Targeted MarketingPublishers Clearing House
Dec 1996 to Oct 1997 Manager, Targeted Mailing ProgramsPublishers Clearing House
Dec 1991 to Dec 1996 Production Coordinator/ Supervisor
Education:
Hofstra University Hempstead, NY May 1996 Master of Business AdministrationState University of New York at Stony Brook Stony Brook, NY May 1991 Bachelor of Science in Business Administration
Skills:
web analytics, website optimization, Internet marketing