A one-piece molded holder clip is provided for retaining an associated sunshade rod. The clip has a body in which a hook element is formed with the body and having a generally C-shaped conformation to receive the rod therein. A sunshade guide surface is formed in the body and extends substantially tangentially from the hook element. A fastener is formed with the body and extends from a rear surface of the sunshade guide surface. First and second legs are received over a bracket extending from the automotive vehicle frame and at least one of the legs includes a locking tab dimensioned for snap-fit engagement with an associated bracket. A cover is formed with the one-piece body and extends from the hook element, and covers the fastener to provide an aesthetically pleasing design.