Shaydon Lee Armstrong

Brand Communications Strategy Manager

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Location:

640 north La Salle Dr, Chicago, IL 60654

Industry:

Marketing And Advertising

Work:

OMD - Greater Chicago Area since Jul 2012
Project Manager, Ignition Factory
ethology - Phoenix, Arizona Area Jul 2011 - Jun 2012
Social Media Strategist
Gunn/Jerkens Marketing Communications - Greater Los Angeles Area Nov 2010 - Jan 2011
Freelance Social Media Strategist
Ignited - Greater Los Angeles Area Jul 2010 - Oct 2010
Social Media Intern
Draftfcb - China Jun 2009 - Aug 2009
Brand Planning Summer Resident

Education:

Northwestern University 2008 - 2009
Master of Science, Integrated Marketing Communications University of Nebraska at Omaha 2002 - 2005
Bachelor of Science, Business Administration

Skills:

Social Media Marketing
Digital Marketing
Digital Strategy
Marketing Strategy
Integrated Marketing
Social Media
Marketing Communications
Social Networking
Social Media Measurement
Customer Insight
Ideation
Strategic Planning
Strategy
Innovation
Creative Strategy
Emerging Trends
Marketing Management
Facebook
Competitive Analysis
Marketing
New Media
Web Analytics
Mobile Marketing
Google Analytics
Sem
Mobile Devices
Digital Media
Start Ups
Online Advertising
Interactive Marketing
Online Marketing
Analytics
Market Research
Content Strategy
Business Strategy
Management
Interactive Advertising
Television
Consumer Behavior
Strategic Thinking
Strategic Partnerships
Brand Development
Leadership
Innovation Consulting
Branded Content
Experiential Events
Influencer Marketing

Interests:

Social Media
Web Marketing
Magazines
Advertising and Advertisements
Children
Market Research
Education
Environment
Science and Technology
Internet Advertising
The Internet
New Media
Mobile Advertising
Interactive Advertising
Civil Rights and Social Action
Marketing
Job Boards
Consumerism
Email Marketing
Economic Empowerment
Politics
Commercial Media
Social Media Club
Consumer Behavior
Arts and Culture
Websites

Languages:

English

Shaydon Armstrong Phoenix, AZ

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Work:

Director of Social Media and Innovation

Jul 2014 to 2000
Gate6 OMD
Chicago, IL
Jul 2012 to Jul 2014
Project Manager, Ignition Factory ethology
Scottsdale, AZ
Jul 2011 to Jul 2012
Social Media Strategist Gunn/Jerkens Marketing Communications
Long Beach, CA
Nov 2010 to Dec 2010
Freelance Social Media Strategist Ignited
Los Angeles, CA
Jul 2010 to Oct 2010
Social Media Intern FCB

Jun 2009 to Aug 2009
Brand Planning Intern The Beck Group
Dallas, TX
Aug 2007 to Aug 2008
Project Engineer Slaton Brothers Southwest, LLC
Phoenix, AZ
Oct 2006 to Aug 2007
Project Manager

Education:

Northwestern University
Evanston, IL
2008 to 2009
Master of Science in Integrated Marketing Communications University of Nebraska at Omaha
Omaha, NE
May 2005
Bachelor of Science in Marketing and Management

Skills:

Integrated Marketing Communications, Social Media Strategy, Brand Positioning, Brand Architecture, New Media, Web Analytics, Consumer Insight Development, Consumer Segmentation, Persona Development, Event Management, Quantitative/Qualitative Research and Analysis, Idea Generation, Nielsen IMS Clear Decisions, SPSS, Social Media Analytics