Scott Anthony Siegler

age ~49

from Redwood City, CA

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Also known as:

Scott A Siegler
Scott A Sigler

Phone and address:: 260 Myrtle St, Redwood City, CA 94062
650 544-6553

Connected to:

Scott Siegler Phones & Addresses

260 Myrtle St, Redwood City, CA 94062 • 650 544-6553
South Lake Tahoe, CA
1050 Ralston Ave, Belmont, CA 94002 • 650 631-5698
1912 Oak Knoll Dr, Belmont, CA 94002 • 650 631-5698
Stanford, CA
Saint Louis, MO
San Mateo, CA

Work

Company:

Lg electronics mobilecomm
Aug 2010
Position:

Senior analyst, market intelligence and strategy

Education

School / High School:

Leavey School of Business, Santa Clara University- Santa Clara, CA
Jun 2007
Specialities:

Master of Business Administration in Finance and Accounting

Specialities

Commercial • General Practice • Real Estate • Commercial Law • Commercial Transactions

Lawyers & Attorneys

Scott Siegler - Lawyer

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Office:

Scott M. Siegler

Specialties:

Commercial
General Practice
Real Estate
Commercial Law
Commercial Transactions

ISLN:

910657042

Admitted:

1993

University:

University of Michigan, B.A., 1988

Law School:

Fordham University, J.D., 1992

Us Patents

Optimization Of Online Advertising Bid Requests And Dynamic Floor Pricing
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US Patent:

20170091828, Mar 30, 2017
Filed:

Sep 24, 2015
Appl. No.:

14/863502
Inventors:

- Atlanta GA, US
Scott Siegler - San Francisco CA, US
International Classification:

G06Q 30/02
Abstract:

Systems, methods, and computer-readable media are disclosed for optimization of online advertising bid requests and floor pricing. In one embodiment, a method may include receiving a first ad impression request comprising first ad slot information for an available ad slot at a publisher website or application, calculating a first predicted winning bid amount, determining that the first predicted winning bid is greater than a floor price associated with the first ad impression request, and increasing the floor price. Example methods may include generating a first bid request comprising the first ad slot information and the floor price, determining a set of one or more advertising campaigns that are eligible to bid on the available ad slot, and sending the first bid request to one or more ad servers associated with respective advertising campaigns of the set of one or more advertising campaigns.

Optimization Of Online Advertising Bid Requests And Dynamic Floor Pricing
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US Patent:

20170091829, Mar 30, 2017
Filed:

Sep 24, 2015
Appl. No.:

14/863530
Inventors:

- Atlanta GA, US
Scott Siegler - San Francisco CA, US
International Classification:

G06Q 30/02
Abstract:

Systems, methods, and computer-readable media are disclosed for optimization of online advertising bid requests and floor pricing. In one embodiment, a method may include receiving a first ad impression request for an ad slot on a publisher website or mobile application from an ad exchange server, extracting first publisher website information from the publisher website, and associating the first publisher website information with the first ad impression request. The method may include comparing the referral website URL to a set of one or more historical ad impression requests, identifying second publisher website information associated with a second ad impression request, the second publisher website information comprising ad slot dimension information, and associating the second publisher website information with the first ad impression request. The method may include generating a bid request associated with the first ad impression request, and sending the bid request to one or more ad servers.

Name / Title

Company / Classification

Phones & Addresses

Scott A. Siegler
President

Fantasy Sports Reality Inc
Department Store

1050 Ralston Ave, Belmont, CA 94002

Resumes

Head Of Engineering, Amazon Publisher Services

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Location:

260 Myrtle St, Redwood City, CA 94062

Industry:

Computer Software

Work:

Cox Comet May 2016 - Apr 2017
President, Gm, Senior Vice President Engineering
A9.Com May 2016 - Apr 2017
Head of Engineering, Amazon Publisher Services
Gamut. Smart Media From Cox. Sep 1, 2010 - Apr 2016
Senior Vice President Engineering and West Coast Operations
Signal To Noise Feb 2009 - Sep 2010
Senior Technical Consultant
Fantasy Sports Reality 2003 - Sep 2010
Founder, Head of Engineering, Product

Education:

Mit Sloan School of Management 2015 - 2015
Stanford University 2000 - 2001
Doctorates, Doctor of Philosophy, Mathematics Queen's University 1995 - 1999
Bachelors, Bachelor of Science, Mathematics, Engineering

Skills:

Digital Marketing
Online Advertising
Digital Media
Management
Mobile Devices
Strategy
Information Architecture
Agile Methodologies
Digital Strategy
Mobile Applications
Web Design
User Interface Design
Product Management
Advertising
Leadership
Software Development
Xml
User Experience
Product Development
E Commerce
Html
Saas
Mobile Marketing
User Interface
Interaction Design
Seo
Scrum
Marketing
Business Strategy
Software Engineering
Jquery
Software As A Service

Languages:

English

Scott Siegler

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Scott Siegler

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Scott Siegler

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Scott Siegler

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Creative Technologist, Engineering And Product Manager

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Position:

VP Engineering, Product at Cox Digital Solutions

Location:

San Francisco Bay Area

Industry:

Internet

Work:

Cox Digital Solutions since Sep 2010
VP Engineering, Product
Signal to Noise Feb 2009 - Sep 2010
Senior Technical Consultant
Fantasy Sports Reality Inc. 2003 - Sep 2010
Web and Product Development

Education:

Stanford University 2000 - 2001
PhD, Scientific Computing & Computational Mathematics Queen's University 1995 - 1999
BS, Mathematics and Engineering

Skills:

Mobile Devices
Digital Media
Online Advertising
Information Architecture
Digital Marketing
Agile Methodologies
HTML
Digital Strategy
Interaction Design
Mobile Applications
Web Design
User Interface Design

Scott Siegler San Diego, CA

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Work:

LG Electronics Mobilecomm

Aug 2010 to 2000
Senior Analyst, Market Intelligence and Strategy Dell'Oro Group
Redwood City, CA
Jul 2007 to Aug 2010
Senior Analyst, Mobile Infrastructure Trident Consulting Group
Los Altos, CA
Mar 2006 to Jul 2007
Senior Associate Trident Consulting Group
Sunnyvale, CA
Jun 2006 to Aug 2006
Strategic Planning Intern - Space Systems Company Applied Micro Circuits Corp

Nov 2004 to Mar 2006
Program Manager Applied Micro Circuits Corp
Sunnyvale, CA
Sep 1999 to Mar 2006 Compaq Computers Corp
Cupertino, CA
Jun 1997 to Sep 1999
Member of Technical Staff

Education:

Leavey School of Business, Santa Clara University
Santa Clara, CA
Jun 2007
Master of Business Administration in Finance and Accounting Carnegie Mellon University
Pittsburgh, PA
1997
BS in Electrical and Computer Engineering