- Foxborough MA, US Patricia A. Curley - Belmont MA, US
International Classification:
G06Q 30/02 G06F 17/30 H04L 29/08
Abstract:
According to one aspect, embodiments of the invention provide a method for providing partner program participation in a first loyalty program of an organization, the method comprising receiving, with a partner program participation module operated on a server of the organization, an activity file from a partner organization, the activity file including information related to a qualifying action taken by a customer with respect to a second loyalty program of the partner organization, and updating in a database of the organization, with the partner program participation module, a first customer record associated with the first loyalty program of the organization based on the information to included in the activity file related to the qualifying action taken by the customer with respect to the second loyalty program of the partner organization.