Eliot R. Hamlisch - New York NY, US Dan Cheung Tat Chan - Fanwood NJ, US
Assignee:
American Express Travel Related Services Company, Inc. - New York NY
International Classification:
G06Q 10/00 G06Q 30/00
US Classification:
705 733
Abstract:
A method and system are used to identify industry segments with highest potential for new customers or new spending for current customers. This includes receiving data, segregated into each of a plurality of industries, relating to a number of small businesses, cost of goods sold for each of the small businesses, and percentage of cost of goods sold that is spent on raw materials and inventory for each of the small businesses. Capturing data, segregated into each of the plurality of industries, relating to average amount charged per current card member, percentage of the current card members charging the raw materials and the inventory, percentage of card member penetration, and total estimated charging for the current card members. Determining which of the plurality of industries or segments of the plurality of the industries are available for a highest potential for new card members or that are available for a greatest amount of incremental increased charging by the current card members. Communicating with the current card members in each of the plurality of industries or segments and receiving data therefrom based on one or more of the previous steps.
Identifying Industry Segments With Highest Potential For New Customers Or New Spending For Current Customers
Eliot R. Hamlisch - New York NY, US Dan Cheung Tat Chan - Fanwood NJ, US
Assignee:
American Express Travel Related Services Company, Inc. - New York NY
International Classification:
G06Q 99/00
US Classification:
705 10
Abstract:
A method and system are used to identify industry segments with highest potential for new customers or new spending for current customers. This includes receiving data, segregated into each of a plurality of industries, relating to a number of small businesses, cost of goods sold for each of the small businesses, and percentage of cost of goods sold that is spent on raw materials and inventory for each of the small businesses. Capturing data, segregated into each of the plurality of industries, relating to average amount charged per current card member, percentage of the current card members charging the raw materials and the inventory, percentage of card member penetration, and total estimated charging for the current card members. Determining which of the plurality of industries or segments of the plurality of the industries are available for a highest potential for new card members or that are available for a greatest amount of incremental increased charging by the current card members. Communicating with the current card members in each of the plurality of industries or segments and receiving data therefrom based on one or more of the previous steps. Communicating with internal and external sources to capture additional industry-specific charging data. Receiving data relating to industry reports and census data. Generating ranked data sets based on the previous steps.
Identifying Industry Segments With Highest Potential For New Customers Or New Spending For Current Customers
Eliot R. Hamlisch - New York NY, US Dan Cheung Tat Chan - Fanwood NJ, US
Assignee:
American Express Travel Related Services Company, Inc. - New York NY
International Classification:
G06Q 30/02
US Classification:
705 731
Abstract:
A method and system are used to identify industry segments with highest potential for new customers or new spending for current customers. This includes receiving data, segregated into each of a plurality of industries, relating to a number of small businesses, cost of goods sold for each of the small businesses, and percentage of cost of goods sold that is spent on raw materials and inventory for each of the small businesses. Capturing data, segregated into each of the plurality of industries, relating to average amount charged per current card member, percentage of the current card members charging the raw materials and the inventory, percentage of card member penetration, and total estimated charging for the current card members. Determining which of the plurality of industries or segments are available for a highest potential for new card members.
Wyndham Hotel Group
Evp, Loyalty and Revenue Optimization
Starwood Hotels & Resorts Worldwide, Inc. Mar 1, 2013 - May 2016
Director, Sales Strategy and Business Insights
Deloitte Nov 2009 - Mar 2013
Engagement Manager, Customer Strategy Practice
American Express Jun 2006 - Jun 2007
Manager, Open Vertical Marketing and Business Development
American Express Sep 2004 - May 2006
Analyst, Strategic Planning Group
Education:
Harvard Business School 2007 - 2009
Master of Business Administration, Masters
Harvard University 2000 - 2004
Bachelors, Bachelor of Arts, Psychology
Ithaca High School 2000
Skills:
Corporate Development Management Consulting Strategy Financial Modeling Business Strategy Growth Strategies Market Entry Competitive Analysis Organizational Design Strategic Consulting Marketing Strategy Business Planning Consulting Leadership Management Business Process Improvement Analytics Business Development Segmentation Mergers and Acquisitions Business Transformation Market Analysis Emerging Markets Strategic Partnerships Strategic Planning