Luckily, Brooker and Jones had the Netflix product team to keep them sane. Following the production of interactive kids titles like Puss in Book and Buddy Thunderstruck: The Maybe Pile, Netflix director of product innovation Carla Engelbrecht realized that the company was onto something. There
Date: Dec 28, 2018
Category: Headlines
Source: Google
'Black Mirror: Bandersnatch': Netflix's Interactive Film Explained
"We realized that playing it a little more quiet means that more people will ultimately try it and give it a chance, rather than if they were ruminating on it for a while," Carla Engelbrecht told The Hollywood Reporter about the strategic marketing strategy behind the newest story in the sci-fi anth