Ameya D Virkar

US Patent:

20130124342, May 16, 2013

Filed:

Nov 11, 2011

Appl. No.:

13/294748

Inventors:

Ameya Virkar - Santa Clara CA, US
Dean Quan - Millbrae CA, US
Tarun Bansal - Santa Clara CA, US
Joe Stampleman - San Carlos CA, US
Ulises Robles - Sunnyvale CA, US
Andy Hwu - San Jose CA, US
Geoffrey Perez - San Jose CA, US
Naga Viswanathan Malepati - San Marcos CA, US
Vibha Bamba - San Francisco CA, US
Ian Lin - Foster City CA, US

Assignee:

YAHOO! INC. - Sunnyvale CA

International Classification:

G06Q 30/02

US Classification:

705 1473, 705 144

Abstract:

A live advertisement (“ad”) preview may be used by an advertiser and/or publisher to ensure that an ad is displayed correctly and to maximize user interaction with the ad. The live ad preview may be provided before the general public has access to the ad. The live ad preview may include a display of the ad within a real-time version of a destination web page. The live ad preview of the ad in the destination web page may be distributed with a universal resource locator (“URL”) that may be distributed externally.

US Patent:

20100211621, Aug 19, 2010

Filed:

Feb 19, 2009

Appl. No.:

12/388937

Inventors:

Vivek Hariharan - Sunnyvale CA, US
Johnny Wang - Santa Clara CA, US
Ameya Virkar - Santa Clara CA, US
Graham S.T. Harris - Westlake Village CA, US
Treven Ho - Los Angeles CA, US

Assignee:

Yahoo! Inc. - Sunnyvale CA

International Classification:

G06F 17/30
G06Q 30/00

US Classification:

707829, 707E17001, 707E17044, 705 1473

Abstract:

A system, method, and computer program product are provided that enable organization of online advertising content, such as online ads, creatives, and templates, using a Web-based hierarchical folder structure. The hierarchical folder structure includes a plurality of folders among which the online ad content may be organized. The hierarchical folder structure is accessible to one or more advertisers, publishers, or representatives thereof via the World Wide Web.

US Patent:

20220253777, Aug 11, 2022

Filed:

Feb 7, 2022

Appl. No.:

17/665718

Inventors:

- Palo Alto CA, US
Nathanael William Chambers - Annapolis MD, US
Ameya Dileep Virkar - Sunnyvale CA, US

International Classification:

G06Q 10/06
G06F 40/40
G06Q 30/02

Abstract:

Techniques are disclosed for generating and dynamically updating an experience score for a client, where the experience score operates as a quantitative indicator describing a relationship between the client and an entity. The experience score is used to modify subsequent interactions the client has with the entity. Sentiment data detailing the relationship between the client and the entity is acquired. The sentiment data is received from different types of interactions the client had relative to the entity. NLP is used to provide structure to the sentiment data, resulting in an initial set of scoring data being made available. That scoring data is normalized. After normalizing the scoring data, weighting factors are applied to the scoring data to generate weighted scores. The experience score is then generated by aggregating the weighted scores. The experience score is used to then modify a subsequent interaction the client has with the entity.